Here's some of the work that I've done in the vegan industry

Barefoot Vegan Magazine

Article & Blog Writing newsletter-writing, html-newsletter, sales, marketing-communications, social-media-management, magazine-layout, feature-writing, interviewing, article-writing

Click here to see the first issue of Barefoot Vegan Magazine.

In 2015, I founded the bi-monthly, digital magazine, Barefoot Vegan. I did the interviews and article writing, edited submissions from contributors, designed the digital magazine, and all marketing materials, and managed the social media channels and marketing.

I also built the website, generating monthly traffic between 10-30k; set up and managed all social media platforms; built a mailing list of just under 10k global contacts; developed a global network of contacts in the plant-based/vegan arena. I was able to interview leading vegan thought leaders such as Shaun Monson, Colleen Patrick-Goudreau, Tracye McQuirter, Kip Anderson and many more.

Barefoot Vegan is now a website only and supports the work we are doing for our animal sanctuary in the south of France.

Click here to see examples of my articles on Barefoot Vegan.

 

Hectic Vegan Magazine

Article & Blog Writing research, article-writing

My book review on Graham Burnett’s ‘The Vegan Book of Permaculture’ was featured in The Hectic Vegan.

 

Vegan Italy

Article & Blog Writing research, article-writing

My interviews with vegan powerhouse, Tracye McQuirter and Leigh Sanders from the Art of Compassion project, have both been featured in Vegan Italy.

 

HappyHappyVegan

Article & Blog Writing research, article-writing

I ghostwrite product review roundups for HappyHappyVegan. Here’s an example.

 

Art of Compassion Project

Article & Blog Writing interviewing, article-writing, graphic design

To help publicise the Art of Compassion Project, I interviewed the founder and crafted an article which was published on BarefootVegan.com.

I also designed the front covers of their 2017 Calendar and Colouring Book. 

 

Sara Sechi, Vegan Artist 

Public Relations interviewing, media-relations, article-submission, article-writing

Sara wanted to secure some media coverage in vegan publications to increase general awareness of her work as an artist and to highlight the opening of her new online shop.

I crafted a Q&A interview for her, and using her responses I wrote up two articles which I then pitched to two media titles. Both were accepted. The first article was published in the second issue of The Hectic Vegan magazine in 2017.

The second article secured the front cover and lead story (five page spread) of the August 2017 issue of Vegan Italy. This was especially pertinent for Sara as she is Italian.

The media coverage secured through my work, saw a snowball effect where other media outlets took notice and requested interviews. Sara’s social media following on Facebook and Instagram also increased following the publication of the articles.